Five Minutes With… Jimmy Buchheim, Chairman/CEO, Bluvision

Are you familiar beacon technology? If not, you should be, especially if you’re designing products for the consumer and/or retail. In a nutshell, beacon technology takes GPS indoors, to your home, your office, and the shopping mall. It involves asset tracking as well as personal items.

In this five-minute interview, Jimmy Buchheim explains what this technology is, how it works, and why it should be important to you. I also asked Jimmy about his experience with a crowd-funding experience, which is how he launched his first beacon product.