The issues we present in this report are essential to those manufacturers that will dominate this emerging market opportunity. As processor costs continue their downward spiral, and as fickle consumers of mobile technologies are increasingly ready to move to more interesting and useful displays and functionalities, consumer-based markets are becoming characteristically disposable. New platforms appear nearly monthly characterized by more functional and entertaining GUIs that enable the technologically disadvantaged to easily link to social sites, read email, text and perform acts of information magic.
History has shown that radical upheavals cast aside the status quo and clear the way for new ventures to succeed. Unfortunately for mobile device manufacturers these upheavals come in realtime and much too frequently.
In this paper the multidimensional aspects of challenges that confront mobile device manufacturers are discussed. Guidelines are offered that will enable manufacturers to streamline developments and take advantages of previously developed and proven code, get to market faster and contain costs.

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