Product engineering organizations face the incredible challenge of ever shrinking market windows for innovation. These opportunities if missed, can lead to huge costs and overwhelming complexity, that can compromise quality and lead to very expensive recalls. Innovating in the face of these pressures require organizations to rethink their disconnected modeling practices and move to a unified lifecycle management approach integrating models into the core engineering process.

This paper examines the challenges associated with connecting models and simulations to the greater development lifecycle and describe a solution for integrating model driven development with engineering processes. Organizations that achieve this integration will increase the quality of their products while reducing the amount of time and effort needed to deliver those products.