SAN MATEO, CALIF., — February 4, 2010 — Keynote Systems (Nasdaq: KEYN), the global leader in on-demand mobile and Internet test & measurement solutions for continuously improving the online experience, today announced that Voxiva, Inc., which develops and markets global mobile health solutions for the healthcare industry, has selected Keynote Mobile Application Perspective® over Air (MAP over Air) to monitor the performance of its SMS-based healthcare services.
“We selected MAP over Air because it’s the only service of its kind that monitors SMS services from an end user’s perspective,” said Grant Elliott, chief operations officer of Voxiva. “We use MAP over Air to monitor our services and detect problems before our users do. MAP over Air helps us identify whether a problem is with our own application, with the SMS aggregator or with a specific carrier. MAP over Air acts like an independent policeman, allowing us to better man! age our suppliers and hence our service.”
Keynote’s first-of-its-kind SMS monitoring service was created to meet growing industry demand for a solution that offers increased visibility into the performance, availability and delivery of messages sent via Common Short Codes (text messaging).
Voxiva’s mobile health solutions allow healthcare organizations to engage consumers in managing their health and living healthier lives.
On February 4, 2010, Voxiva launched text4baby, a free mobile information service designed to reduce infant mortality and promote healthy birth outcomes among underserved populations in the United States. Text4baby provides women free SMS text messages each week that focus on topics critical to maternal and child health. Keynote MAP over Air is monitoring the performance of this service as well. Said Elliott, “As we roll out text4baby, we can’t afford to have people unable to access our service due to problems with the SMS infrastructure. Keynote MAP over Air will help us keep our service operating effectively.”
About Keynote
Keynote Systems (NASDAQ: “KEYN”) is the global leader in on-demand test & measurement solutions for continuously improving the online experience. For over a decade, Keynote has been providing measurement data and testing capabilities that allow companies to understand and improve their customers’ online and mobile experience. Keynote has four test and measurement businesses: Web performance, mobile quality, streaming & VoIP, and customer experience/UX.
Known as The Mobile and Internet Performance Authority(TM), Keynote has a market-leading infrastructure of over 3,000 measurement computers and mobile devices in over 240 locations around the world. Keynote’s 2,800 customers represent top Internet and mobile companies including American Express, Disney, eBay, E*TRADE, Expedia, Microsoft, SonyEricsson, Sprint, T-Mobile, Verizon, Vodafone and YouTube. Keynote Systems, Inc. is headquartered in San Mateo, California and can ! be reached at www.keynote.com or by phone in the U.S. at 1-800-KEYNOTE.
About Text4baby
Text4baby is a free mobile information service designed to promote maternal and child health. An educational program of the National Healthy Mothers, Healthy Babies Coalition (HMHB), text4baby provides pregnant women and new moms with information that they need to take care of their health and give their babies the best possible start in life. Women who sign up for the service by texting BABY to 511411(or BEBE for Spanish) will receive free SMS text messages each week, timed to their due date or baby’s date of birth. Text4baby is made possible through a broad, public-private partnership that includes government and tribal agencies, corporations, academic institutions, professional associations and non-profit organizations. Founding partners include the National Healthy Mothers, Healthy Babies Coalition, Johns! on & Johnson, Voxiva, the CTIA Wireless Foundation, and Grey Heal
