Grenoble, April 28, 2009 -- As an IP business catalyst company D&R offers to IP providers an advanced turnkey Web solution based on a decade of research for publishing, marketing, packaging and delivering their IPs or products to the market.

Many design centers, SMEs could be tempted to put on the market and license a design block worldwide but may be limited by the additional effort to be put in marketing, packaging, delivering and supporting the product.

D&R offers to its partners a mechanism to direct a qualified lead found through the lead service of D&R public web portal to a private platform.

This platform offers as a first step an efficient pre-sales environment for NDA controlled IP evaluation. Should an actual sales be concluded, the platform assists further in profiling and packaging the client IP configuration, delivering it on line through a secure protocol conform to the sales agreement.

Finally licensing payment follow up as well as an integrated bug panel with dedicated client views guarantee a high quality control support using the same platform.

Such an infrastructure can be hosted by D&R on a secure server, shared with other providers or privately hosted or delivered to the provider for installation in his own environment

As the platform is directly connected to D&R public web portal, the provider benefits from the visibility and traffic of D&R public web portal, the worldwide premier marketing vehicle in the IP field .and gives him the best chance to find a qualified lead worldwide, Further efficient IP packaging, IP delivery and client support within the same advanced integrated environment is a significant differentiator for the IP provider

An innovative and scalable pricing model makes this product accessible to everyone in the field from the smallest to the largest companies and encapsulates the well known partnership advantages of D&R community.

"A web encapsulated solution combining the most powerful worldwide marketing, presales and sales as a continuum is the solution to make an IP provider a winner"

- Gabriele Saucier, CEO at D&R

"Our technology is now mature and should be shared with all providers who need to speed up their time to market in the IP business. Our experience is now proven and we are ready to deliver high quality technology and services to the IP market"

- Philippe Ozil, Product Delivery Manager at D&R

"We are committed to fully play our catalyst role in the IP arena. Following the growth of an IP provider and combining both the power of D&R public portal and delivery technology is a killer for IP providers"

- Philippe Coeurdevey, Web Manager at D&R

About D&R

Founded in 97, D&R became the worldwide leader as a web and a B2B portal in the IP/SoC field. This position has been reinforced over the years. With its 250,000 page views per month, 15,000 daily updated IP/SOC products descriptions, its News broadcast to 35,000 subscribers and the on going client/provider provider matching activity, D&R web stays worldwide unique.

Based on its early experience, D&R licenses technology and services to make IP sharing and reuse happen worldwide and in each electronic design enterprise through 3 major products.

For IP providers, D&R offers the best vehicle namely a Turnkey IP / Product Management Web Platform. Written in Java and based on XML encapsulation, outstanding features are provided for Web station publishing, file delivery, product repository, client management and support.

Furthermore, D&R provides two major products for large companies:

· An Intranet Reuse Station that aims at organizing internal reuse in companies supporting IP submission for reuse, IP qualification, IP packaging, secure and efficient IP exchange with customizable protocols.

· An External IP Manager Platform that provides a customizable enterprise platform dedicated to receive, publish and deliver external IP files to authorized internal users according to contract/licensing agreements. It offers advanced features such as External IP (and IP in product) dual publishing and XML profiling, IP repository under revision control, contracting and sales IP centric panels, online download, integrated supplier/designer bug panel, IP usage tracking etc...

Contacts:

Design & Reuse

Gabriele Saucier

Tel: +33 4 76213102

gabriele.saucier@design-reuse.com

www.design-reuse.com

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Design And Reuse S.a.

Support / Sales:

North America:

+1 (408) 834-7559

Contact US

International:

+33 476 21 31 02

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World Headquarters:

Design And Reuse S.A.

12 rue Ampere

Bp 267

France